IBARS SPORTSWEAR

Ibars is a youth sportswear brand. The target audience of this brand is; sporty, comfortable, high quality people who prefer to wear sports while doing sports and daily life, carry sports clothes to street style. With online sales, it is preparing to open up to the universal sales market. Ibars wanted to reflect the premium feel. The objective of this project is; to create a quality, serious and comfort brand. The brand's name means; strong as leopard and bright as moonlight. These words bring to mind equality and contrast.